Tag: terminology

October 4, 2018 / Cindy / Communications

Content Strategy—What You Need to Know

Welcome to our series about content strategy. You hear a lot about content strategies these days, and it’s a big topic worthy of lots of discussion. The blog topics in this series look at several…

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July 20, 2018 / Cindy / Communications

Content Strategy—Terminology

Your content strategy should identify the preferred terminology to be used throughout the content. You need to be consistent with the terms you use. If you are the only contributor to your content, it’s not…

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